BuyerConnect - Lead Follow-up for Buyers
CompuSystems (CSI) has introduced BuyerConnect, a service that puts tradeshow lead follow-up into the hands of buyers. Any time a buyer’s badge is scanned by an exhibitor using a CSI lead retrieval device, the exhibitor’s company information is uploaded to the BuyerConnect website for the buyer to view after the show. Buyers receive an e-mail from CSI that gives them access to their personal list of exhibitors, which they can view and download at their convenience. There is no cost to buyers – and no additional cost to exhibitors – for this service.
BuyerConnect debuted at EXHIBITOR2006 and at the 2006 International Home and Housewares Show. Both shows had strong buyer participation: over 35% of the buyers from each show logged in and used the service.
Buyers are giving the service rave reviews:
“I love the BuyerConnect service. It is a great way to remind
you which exhibitors you talked to at the show, so you don't
have to worry about losing an exhibitor’s contact
information when you get back to the office. With BuyerConnect,
it’s all right there for you online.”
- Donald O., National Sales Manager, In-Store Marketing
Institute
"With BuyerConnect, I didn’t have to worry about keeping
track of exhibitors’ business cards. The BuyerConnect
website had everything I needed to follow up with exhibitors
when and how I wanted.”
- Ellen Hallas, Senior Buyer, Reiman Publications
Click here for a recent BuyerConnect article in Tradeshow Executive Magazine (pdf)
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CompuLEAD Desktop II Update
With over fifteen thousand CompuLEAD Desktop II units deployed, we continue to get rave reviews on the product performance and ease of use.
Here are some recent comments from show organizers:
“I sincerely believe that the success of future tradeshows is tied to the capabilities that CompuLEAD II delivers today with its PC-like capabilities.”
- Perry Reynolds, VP, Marketing & Trade Development, International Home & Housewares Show
“The drop-in badge reading of the CompuLEAD II makes it much easier to use than other products; its smaller size is a real benefit to our exhibitors too. CompuSystems has really focused on being a technology leader, while maintaining an exceptional level of customer service.”
- Karen Zisko, Manager, Registration Services; Trade Show Division, Canon Communications LLC
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Staffing Update
CSI invests significant resources hiring, training, and retaining qualified professionals. We are pleased to welcome Alan Danenberg to the CSI team as Marketing Manager. Before joining CSI, Danenberg held marketing leadership roles with
Elkay Manufacturing Company and with Zenith Electronics Corp. He holds a B.S. in Business Administration from the University of Illinois and an M.B.A. from J.L. Kellogg Graduate School of Business at Northwestern University.
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In The News
Click here for a compilation of the most recent trade press coverage of CompuSystems.
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Contact Us
Interested in learning more? Contact us at 708.344.9070 or visit www.compusystems.com
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