CampaignAssistant
CampaignAssistant is a turnkey attendance promotion service that will help you boost attendance, increase revenue generated from exhibitors and attendees, and streamline the process of sending bulk marketing messages and correspondence to prospects and customers.
CSI will work with you to develop a tailored attendance promotion campaign for your event, which can run throughout the year. CSI will execute and manage the campaign and provide you with tracking reports to measure the effectiveness of your marketing effort.
Advance
This is a critical phase of the campaign for boosting registrations and conference sales. CSI will send a series of personalized e-marketing messages to past registrants and any other prospects you want to target. The e-mail messages will make it easy for prospects to register by including links to the registration website and an "auto fill" form that automatically populates contact information. CSI will also send e-marketing messages to registrants to promote any conference or session opportunities. Most registrants work in fast-paced environments. For this reason, we will send periodic event reminders to keep your event dates and highlights fresh in the minds of advance registrants.
Onsite
To maximize attendance, CSI will send e-marketing messages to all non-verified registrants who live within driving distance to the show. This is an effective way to convert advance registrants to buyers on your show floor.
Post-Show
Immediately following the close of your event, CSI will send an e-marketing message to all the attendees thanking them for their business. The e-mail will also serve as a vehicle to promote your next event and capture early registration inquiries; CSI will add these inquiries to a prospect database for future attendance promotion purposes.
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